| |
Advertising Fact
Sheet
2008
RATES
|
Ad
Type
|
Black & White
|
4-Color
|
| Front
Cover |
--
|
$10,250
|
Spine |
--
|
$9,200
|
Covers
2, 3 and 4 |
-- |
$6,350 |
| Full
page |
$2,800
|
$5,300
|
| Half
page |
$2,200
|
--
|
| 1/4
page |
$1,600
|
--
|
Column
spot |
$425 |
-- |
| Professional
card
|
$325
|
--
|
CLOSING
DATES
Insertion
orders and materials for all positions other than covers
should arrive on or before October 1, 2008. For
cover placements, the closing date is October 15, 2008.
WHO
READS THE TELEVISION & CABLE FACTBOOK?
Warren's Television
& Cable Factbook is a perfect way
to reach television and cable industry purchasers, planners
and decision makers. For 59 years
the Factbook been the "bible" of the
industry, the universally acknowledged go-to source for the
most accurate
and complete data on the nation's mass media industries. Readers
use the Factbook to identify new business
opportunities, monitor
the competition, isolate new sales leads, research
the latest ownership changes, determine which cable
systems offer new digital, broadband and telephony services,
and much more.
WHO
SHOULD ADVERTISE
Here is a partial list of our recent advertisers:
2008
PUBLISHING SCHEDULE
The
four-volume 2008 edition is set for release in
mid-December
2008.
PRINTING
SPECIFICATIONS
Dimensions |
Position |
Trim Size |
Live Matter |
Front
Cover |
8.5
x 7.4 |
-- |
Covers
2, 3 and 4 |
8.5
x 11 |
7
x 10 |
Spine |
2
x 11 |
-- |
Full
Page |
8.5
x 11 |
7.5
x 9.8 |
Half
Page |
8.5
x 5.5 |
|
1/4
Page |
8.5
x 2.75 |
7.5
x 2 |
Column
spot |
-- |
3.65
x 1 |
Professional
Card |
-- |
1.75
x 1.3 |
|
Platform
|
PC
and Mac files acceptable
|
Files
Accepted |
· PDF
format only
|
· 300dpi
minimum resolution required
|
· Laser
proof must be provided
|
· Files
should be sent as e-mail attachments to: mtaliaferro@warren-news.com
and richard@groupnordin.com
|
· Client/Agency
production contact name and number should be provided
|
CONTACT
INFORMATION
| Director
of Advertising: |
Richard
G. Nordin, Jr.
T: (703) 819-7976
F: (202) 478-5135
richard@groupnordin.com
|
| Production
Manager : |
Michael
Taliaferro
T: (202) 872-9202 x213
F: (202) 318-8350
mtaliaferro@warren-news.com
|
| President: |
Paul
Warren
T: (202) 872-9202 x247
F: (202) 318-8350
pwarren@warren-news.com
|
| Head
Office: |
Warren
Communications News
2115 Ward Court NW
Washington, D.C. 20037
|
| TERMS & CONDITIONS |
- Warren
Communications News is not responsible for any changes,
errors or omissions in advertising material made after
the published closing dates.
- The
advertiser and/or the advertising agency will assume
liability for all content and will assume responsibility
for any and all claims made against Warren Communications
News resulting from the publication of said advertisement
in the Television and Cable Factbook.
- The
positioning of advertisements will be determined by
Warren Communications News. Every effort will
be made to conform to requests and stipulations made
at the time of booking.
- Warren
Communications News does not assume liability for its
failure to run an advertisement for any reason.
- No
liability will be assumed for advertisements that are
provided and are not accompanied by a proof.
- Warren
Communications News reserves the right to reject an
advertisement considered unsuitable for publication.
- Advertisements
must include a trademark, signature or address of the
advertiser.
|
|
PRAISE
FOR
THE
TV & CABLE FACTBOOK
"The
Television & Cable Factbook has been a great tool
for our sales force because of its accurate and comprehensive
nature as well as ease of use."
—David
Denton
VP-Sales & Mktg.
Richland Towers
"The
Television and Cable Factbook…is an invaluable reference
tool that is used by all the staff and many of the library's
visitors."
—Susan
Madison
Director
Barco
Library
The Cable Center
|
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