More
Than 930,000 Detailed Records . . . Meticulously Researched
. . .
The Industry Standard Since 1945
The
new Television and Cable Factbook contains the most
comprehensive, accurate and reliable business information available
for the TV, cable and related industries. No other industry
reference comes close. That's why the Television and Cable
Factbook is the #1-selling industry data source.
Whether
you are identifying new business opportunities for your
firm…monitoring the competition…isolating new
sales leads…researching the latest ownership changes…determining
which cable systems now offer broadband access…discovering
new applications, permits, franchises, grants, regulatory
changes…all the industry intelligence you need is
available in the Television and Cable Factbook.
Now
Available in Two User-Friendly Formats:
The
Television & Cable Factbook: Online
Continuously
Updated… Easy Internet Access… Fully Searchable...
Now,
for the first time, you can access the entire contents
of the Television & Cable Factbook database
right on your desktop — or with any Internet connection.
Your
subscription to the Television & Cable Factbook: Online will
provide you with access to more than 930,000 detailed
records. And, best of all, the database is continuously
updated to ensure you always have the most current industry
intelligence.
The
user-friendly query interface allows you to perform fully
customized data searches—so you can retrieve data
in a number of ways, tailored to your precise needs.
And not only are the research options extensive and flexible,
but after just a few searches, you'll have saved hours
and hours of cumbersome research time.
So
sign up for a FREE
7-day trial today and see for yourself why the Factbook: Online is
an indispensable tool for you and your business. If you
subscribe, you'll recover your investment in just a few
searches. The convenient access to industry data ensures
your subscription will easily pay for itself, again and
again. The Factbook: Online will save you
a great deal of time, effort and money.
Sign
up right now!
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Easy
Access to Four Sections:
1.
CABLE SYSTEMS
Covering more than 6,800 operating U.S. cable systems, the Factbook
is the most comprehensive and accurate source of cable industry information:
• Warren's
exclusive ICA ® service identifies
Integrated Cable Areas and allows you to track changing
cable systems from year-to-year and to easily coordinate
cable datasets.
• Full system
name, address, phone and fax
Subscriber counts
TV market rankings
• Programming carried, and fees for installation and monthly service
• Full programming service
• Executives' names and titles
• Franchise fees, system start dates, franchise and expiration dates.
2. TELEVISION STATIONS
The Factbook database covers every television station in the U.S. Below
is a sample of the wealth of searchable information:
• Key station personnel
• Engineering, legal and sales rep information
• Call letters, channel numbers, network services
• Station maps with precise Grade A and B contours
• Over 1,200 digital TV contours
• Specific cable and non-cable TV households
• Detailed technical facility descriptions
• Up-to-date ownership history
• Construction permits and new station applications
• Detail data for all public, education and low power stations
• State maps with Nielsen Designated Market Areas and rankings
• Specifics on translators, organized by state and city
• Channel allocations, used and unused, digital
3. MEDIA OWNERSHIP
The Ownership section contains entries for more than 360 MSO's, the
key players in the cable and TV industry nationwide. Every company that
owns a cable system or TV station in the U.S. is listed, with the following
information:
• Company name, address and phone number
• Key company personnel
• Properties owned
• And more…
4. MEDIA SERVICES
The Factbook: Online includes details on key industry organizations and
suppliers, including:
• Federal and state regulatory agencies
• Industry associations - with listings of officers, directors and representatives
• Network executives
• Attorneys, engineers, and cable sales and station reps
• Management and technical consulting firms
• Brokerage and financial companies
• Pay TV, satellite and other programming sources
What
Factbook: Online Buyers Say:
"If
anyone thought they couldn't get along without the
Factbook in print, wait until you've used it electronically.
Just the Full Text Search makes it worth the cost."
—Ron
Voss
Cable South Media
What Factbook Print
Edition Buyers Say:
"The
Television & Cable Factbook has been a great tool
for our sales force because of its accurate and comprehensive
nature as well as ease of use."
—David
Denton
VP-Sales & Mktg.
Richland Towers
"The
Television and Cable Factbook…is an invaluable
reference tool that is used by all the staff and many
of the library's visitors."
—Susan
Madison, Director
Barco
Library
The Cable Center
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